Author: David Rosenberg

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David Rosenberg

David Rosenberg is an award-winning marketing strategy and market research leader. Currently, he is President and Managing Partner of Woosh Market Research, where he helps leaders reduce uncertainty before making major investments. For 40+ years, David has worked with startups, small businesses, nonprofits, investors, real estate developers, and global healthcare and consumer brands. His firm specializes in market research, feasibility studies, Perceptual Mapping, competitive analysis, and proprietary Probability-of-Success modeling to assess viability, sharpen positioning, revitalize underperforming offerings, and guide launches. David has helped launch or turn around 70+ products and services, generating over $4 billion. Connect with David at www.wooshconsultants.com.

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